• Erika Bastista, Content Creator




    Ancestry:  Born in Miami in the 80's, raised in Guayaquil, Ecuador
    Residence: New Jersey
    What You Should Know:

    Erika Batista has worked with numerous brands such as Johnson & Johnson, Aveeno, Huggies, Neutrogena, L'Oreal, Sears and more. She has been featured on Bella Magazine, Latina Magazine, People en Espanol, Cosmo for Latina and People Stylewatch, as well as television appearances on major hispanic television networks. This is a one-stop guide for the modern woman who does it all without compromising her style and love for fashion according to Mom.me.


    [In recent years], instead of focusing solely on fashion and beauty content through her blog, Batista has expanded into more vulnerable and personal aspects of her life — her opinions and lived experiences.


    Alongside a sponsored Instagram post about Dove’s hair care line, you’re now just as likely to find Batista’s thoughts on DACA, current events like Charlottesville or her own crowd sourced initiative to help families coming to the New Jersey area from Puerto Rico. (Forbes)


    Social Media Links:
    Website: http://www.byerikabatista.com/

    Link Sources

    Quote: https://www.instagram.com/p/BaaNVt7AInH
    Photo: http://www.byerikabatista.com/2016/06/weekend-wear-birthday-outfit.html




    Graphic approval by Erika Batista
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    Endnotes
    1. [Sherman, Erik. “For Latinas, the Lifetime Gender Wage Gap Is More Than $1 Million.” Fortune, 4 Apr. 2016, fortune.com/2016/04/04/latina-wage-gap-1-million/.] 2. [Obando, Andrea. “Tackling the Latina Wage Gap.” Equal Rights Advocates, 1 Nov. 2016, www.equalrights.org/tackling-latina-wage-gap/.] 3. [Vogtman, Julie, et al. “Fair Pay for Latinas Requires a Fair Minimum Wage.” NCLR, National Women's Law Center, July 2015.] 4. [Kelly, Mary Louise. “Why Latina Women Are Earning Significantly Less Than White Men.” NPR, NPR, 16 Oct. 2016, www.npr.org/2016/10/16/498135745/why-latina-women-are-earning-significantly-less-than-white-men.] 5. [Fisher, Milia. “Women of Color and the Gender Wage Gap.” Center for American Progress, 14 Apr. 2015, www.americanprogress.org/issues/women/reports/2015/04/14/110962/women-of-color-and-the-gender-wage-gap/.]


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